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Interesting Job Opportunity: Tractor Junction - Team Lead - Search Engine Optimization

Tractor Junction

Tractor Junction

Rajasthan, India
Posted on Sunday, July 23, 2023
Team Lead - SEO Responsibilities
  • Develop and execute successful SEO strategies
  • Manage team of SEO Specialists/agency
  • Conduct keyword research to guide content teams
  • Review & prioritize technical SEO issues and recommend fixes
  • Optimize website content, landing pages and paid search copy
  • Direct off-page optimization projects (e.g. link-building)
  • Collect data and report on traffic, rankings and other SEO aspects
  • Keep abreast of SEO and integrated marketing trends
  • Do the same for ASO and youtube optimization as well
  • Build a range of video content on YT with marketing/ business teams
Requirements
  • Proven experience as SEO Manager, SEM Manager or similar role
  • Knowledge of standard and current SEO practices
  • Knowledge of HTML/CSS
  • Experience with SEO/ASO reporting
  • Familiarity with relevant tools and web analytics tools (e.g. Google Analytics, SimilarWeb)
  • Excellent communication skills
  • Strong organizational and leadership skills
  • Analytical mindset with numerical aptitude
(ref:iimjobs.com)