Search Engine Optimization Executive
Tractor Junction
Job Summary:
• Create and implement an aggressive SEO strategy (on-page and off-page) based on in-depth research and analysis.
• Perform ongoing technical SEO audits, backlink analysis, content analysis and opportunity identification
• Actively measure results daily, keeping key performance indicators in mind.
• Continually monitoring organic search rankings and report the overall SEO health of our web properties.
• Analyze the website as per Google changes and have working experience with Google analytics. Develop and implement a link-building strategy.
• Research and analyse competitor links.
• Troubleshoot SEO problems & propose resolutions for SEO implementation Issues on the website.
• Stay on top of current search engine news, trends, SEO practices, and emerging items of interest. Worked with a content writer and built SEO-friendly content.
• Recommend changes to website content, linking and other factors to improve SEO positions for target keywords.
Qualifications:-
• Excellent verbal and written communication skills.
• Strong analytical and problem-solving skills.
• In-depth experience with website analytics tools (e.g., Google Analytics, Google Search Console, etc) .
• Experience with SEO tools (e.g., ahrefs, Moz, SEMRush, screaming frog etc.).
• Thorough understanding of website optimization techniques, ranking algorithms, and search engine spiders for major search engines.
• Ability to work with digital content management systems.
• Proficient with Microsoft Office Suite or related software.
• Basic understanding of HTML, JavaScript, and CSS.